Tomorrow is the third Thursday in November, which means the return of one of wine?s most famous marketing gimmicks: Beaujolais nouveau.
We used to see signs in restaurants and wine stores proclaiming ?Le Beaujolais nouveau est arrive!? almost as a harbinger of cold weather and the holidays. Nouveau?s luster has faded, thanks to rising prices and the cynicism of wine purists who feel Beaujolais should be above all that. But I still like it.
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